Zooterra is reimagining how we support nature through a patent-pending product that gives users a direct, transparent and fun way to help protect wildlife and natural habitats. On the platform, users can buy a digital token called terra associated with natural areas and wildlife from around the world. Proceeds from terra sales directly support projects linked to the areas and wildlife selected. Zooterra transforms the existing user experience for people who want to support nature conservation by providing:  

• Ownership and gamification through digital collectibles called terras linked to specific natural areas and wildlife

• Transparency by funding specific projects

• Understanding impact through stories and project updates 

• Personalization through a unique experience for each user

By associating defined areas of natural land into unique collectibles, Zooterra gives people a window into nature and a stake into its survival.