YAWI SUMAK: La Bicicleta como una herramienta de comunicación ambiental.

Yawi-Sumak es una combinación de palabras indígenas, Yawi significa: saladero, un sitio en el bosque donde las aves y otros animales se reúnen para ingerir sales minerales y Sumak significa: bonito, grandioso. A través de un ciclopaseo ecológico con más de 300 ciclistas, se muestran las acciones que implementan autoridades ambientales, gobiernos locales y la comunidad en la conservación y uso sostenible de los recursos naturales. Esta herramienta de comunicación innovadora e incluyente permite a la población urbana tener una experiencia vivencial al conocer la belleza escénica, servicios ecosistémicos y especies paraguas, así como también la riqueza cultural de los grupos étnicos que habitan en la región: Shuar, Saraguro y Mestizos.

La iniciativa se pudo replicar en el Programa Regional AbE Ecuador para fomentar el ecoturismo comunitario en Membrillal, Manabi y se ha constituido en el ciclopaseo más importante del país. Fue presentada en el foro mundial de la bicicleta en México 2017.

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2022

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